The Principal at First Principles.
Proven results.
Hi there. I’m Gavin Bryant.
I’m the founder and principal consultant at First Principles.
I started First Principles because I wanted to help leaders like you to experience the same success that I’ve had with experimentation.
I’ve been on your side of the fence.
I know first hand how frustrating and difficult it can be to struggle with new product development.
My results speak for themselves.
Over 20 years’ experience and a shelf full of awards.
I established and scaled the customer experimentation program at AGL Energy. The program has run more than 1,500+ experiments, tested 50+ new opportunities and saved $7.5M+ by stopping initiatives where there was no customer interest.
The AGL Energy experimentation program is market and industry leading, being the largest and most sophisticated of its kind in Australia.
The program has produced three Canstar award winning products, and a Top 3 result in the AFR BOSS Most Innovative Companies.
The experimentation team was awarded Finder Most Innovative Team in 2020 and 2021.
“I consider Gavin to be one of the thought leaders in early stage product development in Australia. His knowledge of rapid experimentation is impressive.”
– General Manager, AGL Energy
Experimentation expert.
My experience spans the FMCG, Utilities, Banking, Insurance, Superannuation, Sports and Entertainment, Education and NFP industries.
I have a Bachelor of Applied Science and Masters of Entrepreneurship and Innovation.
I bring the best to you, having made regular trips to Silicon Valley to learn from the likes of Facebook, Google, Apple, Slack and Tesla.
I’m a regular speaker at national and international conferences, blog author and tweeter (@signalnotnoise).
Let’s connect.
Strengthen and improve the quality of your strategy with experimentation.
A good strategy is, in the end, a hypothesis about what may work. All business strategies should be tested and refined through a process of disciplined experimentation.